1) What is the Archery World Cup?
The Archery World Cup features the best international archers competing at four qualifying stages earning valuable World Cup points in hopes of becoming one of the 32 athletes that will compete in the annual World Cup Final. The Archery World Cup, which started in 2006, has been a popular event for athletes, sponsors, media and fans. The Archery World Cup has grown into one of the annual premiere events for WA that attracts approximately 300 athletes from 30 countries at each of the various qualifying stages.
2) What is the concept of the World Cup?
WA, the World Archery Federation, sanctions the event and permits organisers to select unique competition venues. It started with the 2003 World Championships in New York’s Central Park, then at the ancient Panathinaiko Stadium for the Athens 2004 Olympic Games. It continued with the 2006 World Cup Final at the Mayapan Pyramids in Mexico and the 2007 edition in Dubai. In the Emirates, WA built a 70-metre floating platform on the Madinat Jumeirah Lake with the famous 7-star hotel Burj Al Arab in the background.
Since 2008, the special concept was implemented for all the WA events. The World Cup took place in the “Oldest Fort of the New World” in Santo Domingo. Then the archers stopped by the Marina in Porec and they shot on the beach in Antalya. The more recent locations include the East Princes Street Gardens in the heart of Scotland's capital city Edinburgh, the historic canal of Nyhavn in the centre of Copenhagen, the Montbenon Esplanade in the heart of the Olympic capital, Lausanne, the downtown of metropolitan Shanghai, and the western part of the United States in Ogden.
Since the launch of the Archery World Cup in 2006, WA really aimed to consistently enhance its competitions by showcasing events at some of the world’s most spectacular locations.
For more information about the World Cup concept, its background, media and sponsors interest please read question 18 and below.
3) What are the World Cup categories?
The athletes will compete in a total of 10 categories during the 2010 World Cup:
Ø Recurve Men Individual
Ø Recurve Women Individual
Ø Compound Men Individual
Ø Compound Women Individual
Ø Recurve Men Team (3 men from the same country)
Ø Recurve Women Team (3 women from the same country)
Ø Compound Men Team (3 men from the same country)
Ø Compound Women Team (3 women from the same country)
Ø Recurve Mixed Team (1 men and 1 women from the same country)
Ø Compound Mixed Team (1 male and 1 female from the same country)
4) How many rankings does the Archery World Cup have?
There will be four individual rankings, in essence one for each individual division and category of outdoor archery. These individual rankings will be used for qualifications to the World Cup Final.
Ø Recurve Men
Ø Recurve Women
Ø Compound Men
Ø Compound Women
There will be two Mixed Team rankings (compound and recurve). The Mixed Team competition was introduced in 2009 and has become an official WA competition as of 2010. This is an exciting new competition that pairs the top man and woman of each country. In the World Cup, the best mixed teams of the year (in compound and recurve) will challenge the ones of the host country of the World Cup Final!
There will be one nation ranking compiling the individual, mixed team and team results. A trophy will be given to the top three countries of the nation ranking at the next WA Congress.
5) How many competitions does an archer need to participate to get points in the Archery World Cup ranking?
Archers can participate in one, two, three or all four of the AWC stages. Participation in the Final is not subject to a minimum number of participations in the stages. If an archer achieves a good result in one event, his points will count in the ranking. But if he achieves good results in two or three events, he will obviously get more points in the AWC ranking, and will have more chances to qualify to the grand Final.
However, for archers taking part in the four AWC stages, only their three best scores will be counted for the total in the AWC ranking.
6) Who qualifies for the World Cup Final?
All individual and team archers earn World Cup points during the stages. The archer’s and team’s top finishes in the best three of the four World Cup stages will be used to determine their final standing and eligibility to compete in the World Cup Final.
As of 2010, after the last AWC stage, the top 7 archers in the AWC ranking and one archer (host nation place) from the organising country in each category will be selected to participate in the AWC Final. However, there is a limitation of two archers from the same country in each category.
In case there are more than two archers from the same country among the top 7 places, then the next available archer(s) in the AWCR will be selected.
In case there are two archers from the host country among the top 7 places, both will qualify. The organising country will not be able to choose a third archer and the next available archer in the AWCR will be selected.
The top mixed teams from each will earn a chance to compete in Edinburgh in the World Cup final.
7) What is the point breakdown for each World Cup stage?
1st place: 25 points 9th place: 5 points
2nd place: 21 points 10th place: 5 points
3rd place: 18 points 11th place: 5 points
4th place: 15 points 12th place: 5 points
5th place: 13 points 13th place: 5 points
6th place: 12 points 14th place: 5 points
7th place: 11 points 15th place: 5 points
8th place: 10 points 16th place: 5 point
Points per team results are:
1st place: 40 points
2nd place: 32 points
3rd place: 26 points
4th place: 20 points
Points per Mixed team results are:
1st place: 16 points
2nd place: 12 points
3rd place: 10 points
4th place: 8 points
5th place: 4 points
6th place: 3 points
7th place: 2 points
8th place: 1 point
To note, as of 2010, WA will not ranked in details the places 9-16. Therefore, the archers in these places will all get 5 points. For a complete overview of the point system, please consult the World Cup Rules
8) What types of bows are used?
There are two types of bows used – recurve and compound.
A recurve bow
has the most sports tradition. It consists of a handle and two curved limbs with a single string connecting the tips of the limbs. As the archer increases the draw, the bow continues to increase in pressure or draw weight. An archer shooting a 50-pound (22.7 kg) recurve bow will actually be holding 50 pounds at full draw. The recurve bow is the only bow allowed in Olympic Games competition.
The bow is constructed with high-tech fibre. Modern risers (handles) are usually made of aluminium or carbon fibre, the limbs are laminated of fibreglass, carbon fibre and a wood or synthetic core. The string is a synthetic high-strength, low-stretch material. Other features on a bow include a stabilizer, a sight, upper and lower limbs, a handle riser, a grip, a nock point, an arrow rest, a plunger button and a clicker.
A compound bow
is drawn mechanically by a system of pulleys and/or cams that are located on the upper and lower limbs of the bow. At full draw, when the bow is completely pulled back, a compound bow relaxes, whereby a person shooting a 50-pound bow may only hold about 20 pounds (9.1 kg) at full draw. Generally this type of bow will produce higher scores. This equipment is allowed in World Championships and World Cup events, but cannot be used in Olympic competition.
Draw weight is best explained as the amount of weight/strength it takes to pull the bow string back to full draw before shooting the arrow. If an archer is drawing a 50-pound bow, it is like trying to pick up a 50-pound rock from the ground. The higher the draw weight, the faster the arrow flies. The faster the arrow, the less “arc” the arrow will have in the air. The longer the arrow is in the air the more it can be affected by wind, rain and other elements. In the World Cup, compound archers have a maximum draw weight of 60 pounds (27.2 kg) in competition. There is no maximum weight for recurve bows.
9) How many archers from the same country are allowed to participate in one stage of the Archery World Cup?
No more than four archers from the same country per division and category are allowed to be registered in each event.
10) If the Archery World Cup happens together with a European Grand Prix, does that mean that there will be an extra day for this AWC competition?
No! The AWC is actually the same event as the European Grand Prix event or the general World Ranking Event in America or in Asia. No extra day or competition is needed. The final results of the event will count for both the Grand Prix and the World Cup ranking.
11) How to proceed to register archers in the Archery World Cup circuit?
Registrations to an AWC stage must be done bythe Member Associations directly in FORS (WA Online Registration System) through the WA website AND in replying to the invitation forms from the organizers.
Archers who are registered in the event by their Member Association are then automatically registered at the AWC circuit. There is only ONE registration process for both the normal event and the AWC circuit.
12) Does an archer need to register specifically to the Archery World Cup?
No, the registration is just the same that it is done for the event the archer is taking part. No special registration is requested (please refer to point 7).
13) Can different archers from one country take part in different AWC stages?
Yes. It is allowed to have different archers from one AWC stage to another AWC stage, provided that the limitation of four archers from the same country per division and category is fulfilled (see question 5 above).
14) If an event is an Archery World Cup stage, does that mean that there will not be a team competition organised as it was done in previous years?
On the contrary, there WILL BE a team and a mixed team competition organised, as it happened in previous years.
15) Will there be prize money at the Archery World Cup?
Yes, and they will be attractive! The archers participating at the grand Final will get in each category and division:
Ø 1st Place – CHF 20,000.-
Ø 2nd Place – CHF 10,000.-
Ø 3rd Place – CHF 5,000.-
Ø 4th Place – CHF 1,000.-
The archers reaching the podium during an AWC stage will also earn some money. Finally, a Longines watch will be awarded to each winner of every stage and the Final.
16) Are there special awards with the Archery World Cup?
In 2010, our sponsor Longines created the Longines Precision Prize of archery. Two prizes will be given each year to the most precise archers. The top Recurve Men and Women archers (the ones shooting the most 10) will win the prizes in even year and the top Compound Men and Women (the ones shooting the most X10 or Hits) will win the prizes in odd year.
Thanks to the generosity of Longines, the prizes consist of a Trophy, a watch and 5,000 CHF per archer!
17) Who have been the biggest money winners at the Archery World Cup between 2006-2009?
Compound Women archers Jamie VAN NATTA (USA) and Sofia GONCHAROVA (RUS) have been the biggest winners in the World Cup in the first four years. Please find our complete analysis here
18) Why was the Archery World Cup created? (Sport development reasons, commercial reasons, etc.)
At the IOC session 2005 in Singapore, archery was confirmed as an Olympic sport. However, there were three areas that required improvement:
Ø Tickets sales
Ø TV coverage
Ø Sponsorship revenues
WA understood this message from the IOC and strongly responded with the creation of the Archery World Cup. With four Stages and a Final, the World Cup has several targets:
Ø Involve top-level archers all year long.
Ø Host events in very spectacular or particular venues or places to not only promote archery but the city / region.
Ø Develop a strong sponsorship platform.
Ø Give archery more media exposure.
Since the very first year of the World Cup, WA really succeed in achieving these targets and to improve on the areas that IOC was mentioning on the Singapore report. On the next report (published in 2009) provided by the IOC, WA noted as one of the very few sports federation that drastically improved its sponsorship revenues and media audience. The tickets sales per event have also been improving every year and reached 25,000 for the 2009 world championships in Ulsan.
The Archery World Cup was launched in 2006 and it has received glowing reviews from athletes, media, fans and sponsors since. Through allowing vast flexibility for organisers to take the competition venue to spectacular locations together with a focus to make the event into a show, the Archery World Cup has raised spectator and media interest in all the host cities as well as in international viewership.
The first World Cup Final was held in 2006 at the Mayapan Pyramids (MEX). The 2007 edition took place in Dubai (UAE). In the Emirates, FITA built a 70-meter floating platform on the Madinat Jumeirah Lake with the famous 7-star hotel Burj Al Arab in the background.
Nowadays, the special concept is implemented for all the World Archery events! Stages of the World Cup took place in the “Oldest Fort of the New World” in Santo Domingo (DOM). The archers stopped by the Marina in Porec (CRO) and they shot on the beach in Antalya (TUR). The recent locations that were chosen include the downtown of metropolitan Shanghai (CHN), the western part of the USA in Ogden, Utah, the famous Nyhavn Canal in wonderful Copenhagen (DEN) and the Gardens of Edinburgh (GBR).
Before the event, promotional activities are held in the city to create a buzz and anticipation for the event, which also allow fans to mingle with the stars and for people to try out archery. With such efforts to take the event to the city and to the people, the promotional impact for both the city and archery is significantly increased.
19) How have the athletes responded?
With a lot of world records! The best archers in the world took the opportunity to be on the front stage and the level raised not only at the top but also in the middle of the pack. Many world records were broken every year and (potential) medallists came from far more countries than in the past. In the 2009 World Championships, an unprecedented 12 countries from five continents won medals.
The World Cup Stages give to anyone more chance to compete at the highest level and improve. The stages have reached new participation heights bringing together more than 300 athletes from about 40 countries on many occasions.
The World Cup gives the archers the possibility to compete in high level events several times during the season with good organisation, strong support from fans and strong competition. It is also the chance for the archers to compete in front of live television and a lot of media interest. The archers have enjoyed every minute of it and have gotten a lot of recognition back in their own countries. For instance, Dola BANERJEE (IND) and Jorge JIMENEZ (ESA) have become true national heroes with wins in the Archery World Cup.
20) How have commercial companies responded?
The commercial companies have also taken the opportunity to get more visibility with archery and to be associated with values such as:
Ø accuracy, technology
Ø dedication, target
Ø elegance, well-being
Ø nature, clean sport
Companies such as KIA Motors, Longines, Turkish Airlines, Vakifbank or TFORS have joined an integrated sponsorship program that gives a lot of activation opportunities for the sponsors. The World Archery sponsors benefit from the visibility on the field, logos and advertisements on TV, the WA website or in the Target Magazine, etc… They also have the chance to enjoy first-hand contacts with the best archers in the world and sometimes to shoot with them! The World Archery sponsorship program gives rights to every event of the World Cup and the World Championships.
The World Cup has also provided more visibility for the manufacturers of archery equipment who has in turn given more support.
21) Has the World Cup been able to generate more media attention for the sport of Archery?
With an estimated cumulative audience of 800 millions every year since 2006, archery has definitely been a hit with TV audience and with its new television programs.
The success of archery has been proofed one more time by a study conducted by the International Olympic Committee. Every minute of archery at the Beijing 2008 Olympic Games has been watched by more than 35 million viewers on an average! This ranks archery at the 10th place among the 28 Olympic sports.
World Archery has been praised for the quality of its images, not only during the Olympic Games but also during each stage of the World Cup. WA has been working since 2006 with the same WA TV team (HTR company) as Host Broadcaster. FITA has started producing in the 16/9 format in 2008 and in HD in 2009.
Archery images are shown in key markets such as China, India, Russia, Korea, Turkey, France, Italy, Ukraine, Great Britain and many others. In December 2007, World Archery was the first international sports federation to launch a new web TV on YouTube (www.archery.tv
) where the fans can see all the final matches of each event. The website (www.archery.org
) has also undergone a lot of improvements and provides live results and commentaries. The coverage in other media has been constantly on the rise as well and archery has regularly appeared in major newspapers worldwide.
22) Have there been any negative consequences of creating a World Cup?
World Archery launched the World Cup in 2006 and it has carefully planned its organization to avoid any negative consequences. In television for example, WA directly manages most aspects of the competition. For instance, all the technology (results, accreditations, TV graphics, website, etc.) is managed with one of the WA sponsor, TFORS (Technology FOR Sports). WA has also hired a Sport Presentation company to ensure that the fans fully appreciate the show on the archery field. WA has also conducted seminars with its local organisers to make sure that they understand the whole concept of the World Cup and that every one plays its role perfectly. A full debrief by WA after each event also ensures that the knowledge is transferred and that the events keep improving.
23) Has the creation of the World Cup shifted the level of importance of the World Championships / Are there any thought of combining the World Cup and World Championships somehow in the future?
The figures clearly show that the World Cup has added value to archery and that it had not clustered the benefits of the World Archery Outdoor Championships.
WA has benefited from the World Cup experience to enhance as well the World Championships. WA has used the same sponsorship platform for the World Cup and the World Championships to bring more value to the sponsors. On the media side, WA has benefited from the experience and the reputation of the World Cup to enjoy live coverage of the World Championships in many countries around the globe.
Since 2006, the Archery World Cup has enhanced the identity and all the activities that World Archery has been running. With the recognition of the World Cup and the interest of media worldwide, there is more leverage and motivation to be drawn from this fantastic event for the expansion of archery.
24) How can I get information on the Archery World Cup?
Also, each event of the AWC circuit may have designed and published their own websites.
25) Who should I contact for organisational questions about the Archery World Cup?
For questions related to the organisation of each AWC circuit event, please contact each organiser directly.
For question to WA or the AWC Finals (ranking, rules, etc.), please contact WA Event Director Juan Carlos HOLGADO firstname.lastname@example.org
26) Who should I contact for questions regarding sponsoring opportunities or media inquiries?
For questions regarding sponsoring opportunities or media inquiries about the AWC, please contact WA Marketing and Communication Director Didier MIEVILLE at email@example.com
World Archery Communication